It’s something that has been on a dramatic rise for some time, but home brewing’s growth has actually started to slow recently, says Glass. Generally, you’re allowed to make up to 100 gallons of beer per person – with a cap of 200 gallons per household, regardless of the number of adults living there. While President Carter lifted any federal restrictions in 1978, Alabama and Mississippi prohibited it until two years ago. Home brewing, surprisingly, wasn’t legal nationwide until 2013.
“But we do everything we can to source it and try to capture the essence of what the home brewers are doing.” “It’s not going to be exactly the same beer,” says Burns. And following the same method as the home brewer sometimes means an longer brew cycle than most craft batches take. With an estimated 1.2 million home brewers in the U.S., there’s no scarcity of potential sources for Noble Brewer, so why just a quarterly shipment instead of monthly? Blame the legal system.īeyond the time it takes to work out the agreement with the brewer, there’s a four to six week approval process for labels, says Burns. Tasting cards are included with each shipment at present (which are shared with the brewers), but long term, the company hopes to create an online community of home brew fans – and ultimately wants to start a Kickstarter-like service, where the community chooses which beers are put into production. (Customers pay between $54 and $60 per shipment.) To date, the company has sent out two quarterly shipments – each containing four 22-ounce bottles from home brewers. Home brewers get a “couple hundred dollars” for licensing their recipe, but retain all rights to it, adds Burns. “We also look for people who are analytical in their brewing and have good metrics so we can get it to scale.”
“We look for award-winning home brews – people who have some objective measure of quality,” says Burns.
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To avoid the legal hurdles, Noble Brewer simply uses a home brewer’s recipe, contracting a professional craft brewer to make the beer in small batches when they have excess capacity. “In most states, it’s not even legal to serve home brew to the public,” says Gary Glass, director of the American Homebrewers Association, adding, “Although there are a few exceptions that do allow for home brewers to serve at a beer festival.” That’s something that could perk up the ears of those who dabble in hops and grains at home, because federal law has been very clear historically: Selling a home brewed beer is illegal. Best of all, home brewers can pocket a little money in the process. His startup – Noble Brewer – lets home brewers distribute their product on a national level – and get feedback from people who have no bias. So how do you know if you’ve really got what it takes?Ĭlaude Burns wants to help you find out. Your friends are likely going to say good things about your beer regardless of its taste in comparison to others. Quitting your day job and trying to break into a competitive field is a tremendous gamble, though.
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